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PayMate's NFC Solution
 
Opportunity:
NFC (Near Field Communication) allows for simplified transactions, data exchange, and wireless connections between two devices in proximity to each other. It’s the next wave of payments technology that is beginning to get deployed now in various forms across the world including in smart phones, Point of Sale terminals, smart card readers, and smart posters. img

NFC holds great promise for the mobile payments and retail marketing industries. The availability of NFC enabled mobile phones in the marketplace is on the rise, and in the coming months NFC will become a must-have feature like Bluetooth. In the coming years NFC could well be one of the key delivery channels for mobile content, services, and commerce, co-existing with SMS and IVR.

PayMate Solution:
The PayMate solution transforms NFC enabled mobile phones into a shopping assistant and virtual wallet. Consumers can save time and have a better shopping experience for content and services by simply tapping their phone at NFC touch points.

Target Deployments:

  • Retail Payments
  • Retail Marketing
  • Mass Transit
  • Ticketing & Mass Transit
  • Banking
  • Loyalty
  • Check-ins
Merchant Advantages:
  • Shorter wait-time for customers and quicker checkouts.
  • Easier sampling experience before purchase
  • Marketing & branding opportunity
  • Transaction and usage data with analysis
  • Loyalty, rewards & recognition
PayMate Advantages:
  • Existing eWallet that is deployed and used by millions of customers
  • Existing merchant network
  • Deployment experience (PayMate has deployed over 20,000 touch-points in India)
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